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Bloomberg Media Group’s chief product officer sees large alternatives in audio

Julia Beizer joined Bloomberg Media Group as its first chief product officer in January — and since then, she stated, “Audio has been an enor...

 

Julia Beizer joined Bloomberg Media Group as its first chief product officer in January — and since then, she stated, “Audio has been an enormous a part of my world.”

Particularly, Beizer’s crew has been releasing merchandise for various good audio system together with Apple’s HomePod, Amazon’s Echo Present and most lately Google House, with the launch of the First Phrase information briefing for each Google House and the Google Assistant app. Bloomberg has additionally turned its video information present TicToc (initially created for Twitter) into an audio podcast. And by leveraging Amazon Polly for text-to-audio conversion, the corporate now presents audio variations of each article on the Bloomberg web site and app.

Beizer joined Bloomberg from The Huffington Publish (which, like Exadrive, is owned by Verizon’s digital subsidiary Oath). She identified that these new initiatives characterize a spread of various approaches to audio information, from the “lovely, bespoke, handcrafted audio tasks” you can create by way of podcasts, to an automatic answer like text-to-speech that permits Bloomberg to supply audio in a extra scalable manner.

“What that basically represents is utility,” stated Beizer, “We need to match into our customers’ lives in several methods.”

She added that since text-to-speech launched originally of Could, her crew has discovered that “the individuals who use it, use it quite a bit,” listening to 2 to 3 articles per session on common.

And past the success of particular person merchandise, Beizer advised that these audio initiatives characterize a brand new “tradition of experimentation.”

“Newsrooms traditionally thought quite a bit about what we have now to supply to the world,” Beizer stated. “That’s a mindset that’s actually constructed for the world when folks had morning newspaper habits or watched the 6pm newscast each evening. For us to be related in customers’ lives, we have now to adapt to how they’re consuming media.”

Meaning attempting out new issues, and it additionally means shutting them down in the event that they’re not working.

“I usually say: Launching issues is my favourite factor to do, and killing issues is my second favourite factor to do,” she stated. So it’s potential that a few of these audio merchandise received’t exist in a 12 months, although she additionally argued, “Audio writ massive — particular intiaitives apart — is one thing I consider is a pattern that isn’t go away.”

Not that Beizer is spending all her time on audio. She acknowledged that the “pivot to video” has turn out to be a punchline in digital media, however she stated that as she appears forward, she nonetheless desires to search out new methods to repackage and promote Bloomberg’s TV content material for an internet viewers. She additionally stated that the location’s new paywall represents “an enormous alternative.”

“We’re fully rethinking how we ship our content material —we wish it to be important to customers’ lives,” she stated. “That ties straight into subscription. I’ve labored in subscription earlier than, and it offers you actual readability about your consumer and your viewers.”

Homeland Security chief says social media used in immigration vetting

 

Homeland Security chief says social media used in immigration vetting

WASHINGTON (Reuters) – US Homeland Security Secretary Jeh Johnson said yesterday his department is consulting social media in reviews of immigration applications since the beginning of this year, hits back at criticism that the US authorities are not sufficient to weed out potential threats the safety.

The Department of Homeland Security has been criticized reports that it does not refer to regular social media during the selection procedure for visa applications.

Questions arise when it is that one of the shooters in the 2 December killings of 14 people in San Bernardino, California, Tashfeen Malik light, the United States or to a K1 fiancee visa. The Los Angeles Times reported that she pledged her support to the Islamic Jihad in a private Facebook post.

Johnson said his department began consulting social media early this year for the grant of certain immigration benefits, but did not specify which.

“We have policies in place regarding social media consultancy which in my judgment, especially in the current environment, was too restrictive,” Johnson told reporters at the unveiling of a renovated terrorism alarm.

“Under my leadership as Secretary, we actually begin social media consulting in connection with the granting of various immigration benefits and we will do more of this,” he added. “Any reports or partial reports to the contrary are simply untrue.”

He noted DHS consult databases intelligence and law enforcement databases if not screened for a “very” immigration benefits, but said social media is also helpful.

The monitoring of social media as a way to identify potentially violent extremists is debatable Tuesday examined by the Republican presidential candidates, with several candidates argument for larger studies of social media in terrorism.

Although there is no explicit prohibition order visa researchers treil social media accounts of applicants “, some agencies have been careful to make the visa application procedure, an Obama administration official.

Johnson has denied reports there was a policy in place in 2014 that agents prevented Malik screening before they entered the country.

“It would not be right,” said Johnson said. He declined to comment on the investigation, but noted public messages that Malik has its positions under an alias.

On Tuesday, two dozen Democrats Senate a letter to Johnson calling on DHS social media background checks as part required from the visa selection

(Additional reporting by Mark Hose Ball; Editing by Susan Heavey and Bill Rigby).