Windows Store c developer’s perspective

Windows Store for Windows 8 is still quite young. Some developers have had time to try out the others have not yet decided. Today I want to talk a lit...

Windows Store for Windows 8 is still quite young. Some developers have had time to try out the others have not yet decided. Today I want to talk a little bit about how this application store looks like from the inside, from the point of view of the developer.

Part Of The Solution

As one of the young stores for apps i.e. Windows Store, in theory, would have to absorb the best of Google Play as well as the App Store. But in practice it turned out that such thing did not happen.

Let’s start with registration procedure. During registration, you must specify the basic information about yourself, indicate your country and pay a small fee. Be careful! The country indicated is not changeable  later on.

Tax Profile

In order to start selling paid applications it is not required to fill in a tax return. The form can be filled in online: send by regular mail or by fax will not need it. The whole point is not that. After filling the form, you will be able to see the next thing on the screen:


Try to guess what’s that mean: “Your tax return is completed correctly. Please correct the error. ”

After the third unsuccessful attempt to complete the forms I had to ask Google what’s wrong. The forum found in search results showed me the a clue. The inscription “Your tax return is completed correctly. Please correct the errors “actually means that” means that we have received your form and check it in the near future “(Well, how one can guess that at the first attempt?). And indeed the next day it had demonstrated a sign “Valid” near by.

Let’s add the application

By clicking on the button “Add Application» (Submit an app) appears very nice screen, which is where the all the steps that need to be done.


Step One: the application name

As for me it is done a bit without logic. The application name must be specified when building an application in Visual Studio. But, if you have the name localized into different languages the ​​translation must be specified at the time of assembly. Then all the names that you specified during assembling stage, you must manually reserve the tab name of the application. If you forget to reserve one of the titles the application packages you will not be approved because of the fact that the name is not registered.

Step2: Information for sale

Probably the only thing that I liked in Windows Store is an opportunity of Trial mode for paid applications. You specify the period and Trial, after which the user will be prompted to purchase the full version. The most remarkable that for this you will not have to make any changes to the application itself. Windows Store takes care of everything!


Step 3: In-App purchase

We are now in the year 2013 but Windows Store is not able to proceed Consumable purchases (purchases that one can make unlimited number of times like game currency, tips, etc.). But it knows how to shop with a shelf life period for any product. For me their purpose is not entirely clear what they are really offering. But it is thanks to them that the developers were able to use a “crutch” for the sale of “coins”. Instead of goods 100_coins, hammered goods 100_coins.1, 100_coins.2, … for one day. These products are sold in a circle.


Step four: Game Certificates

That’s a different story. Although applies only to games, but I should pay attention to. There are countries for distribution, in which you must provide a certificate confirming the minimum age of the player. Here the worst solution was chosen. If you forget to download the certificate, such as Brazil, but accidentally pointed it in the list of countries for distribution, then the error you learn only five days after the test application. Why this is the worst decision?


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